He kūare nō tētahi kaihoahoa pūweru Whenua Tākoru

I whai hōnore nui tētahi kaihoahoa pūweru rongonui nō te Whenua Tākoru whai muri i tana whakaaturanga i London Fashion Week, hāunga rā ko āna whakamahi i ētahi wāhanga toi taketake, ko te nuinga o ēnā e tupu mai ana i ngā āhuaranga o te toi Māori, me te mea anō hoki, kāre i te tika te whakamahi.

Ehara i te mea hōu te whakamahi atu i ngā āhuatanga Māori i runga tonu i te kūare i roto i te ao tārai kākahu.

Ā, nō nā noa nei, tupu anō ai tētahi tino tauira i a te kaihoahoa pūweru rongonui, a Gul Agis me tana whakaputanga kākahu hōu i London Fashion Week.

Ko te rangatira o tētahi o ngā tino toa tiehe i Aotearoa nei, kei Taurarua, a Pia Naera i ohorere ai i te korenga o ngā whakamihi a taua kaihoahoa pūweru ki te orokohanga mai o ēnei momo toi, ā, kāre tonu ia i te mōhio nō te Māori tonu rā.

E ai ki a Pia, he mea hiranga te ruku atu i ngā rētōtanga o te puna rangahau kia mōhio ai te tangata i whakatākunetia ērā hoahoa pūweru i hea.

At the end of the day, female buyers of high end fashion seem to be more focussed on the label and its season than on the origin of the motifs used, and therein lies the problem.